A DIgital Sketchbook For A Digital Brief

12/06/2010

THE PITCH

Here is the pitch that i showed on Thursday and the feedback that was given (from what I can remember)!!!










PITCH FEEDBACK: THE IMPORTANT BIT!

- Strong and bold pitch and idea but be be aware of your audience, this might not fit in with all charities.

- Research was thorough, and was nice to see the 'experiment,' backing up what I'm saying

- How would the website work/ What software would be used to make it? (Didn't know what to say, something I need to work on, web software knowledge)

- Fresh, new layout!

- Not sure that the entrance page is actually required, search ultility on the main page.

- Unclear of where the sense of community lay.

- Consider the practicalities of how the my channel page would actually work.

- Key insight was good, the use of conversation and dialogue between audience and charity on the site.

- Loved the leave chocolate! sweet!

- Really liked how the brand and feel continued throughout every aspect of my presentation.

- Really enjoyed the idea of hiding information and making it easier to find and use.

that's all I can remember really, the pitch overall went well.

Communication Points I would consider for the next one:

- Really consider the tone of voice and audience - Who am I talking to?

I think that I may have been a little overly confident and slightly brash with my approach, which was down to nerves but next time I will really think about it.