A DIgital Sketchbook For A Digital Brief

09/05/2010

A Brief Brief - Areas of Research

As of yet I have not got the notes from the briefing session as I couldn't make it; I only have a 'brief outline' of the brief so it will be difficult to target my reserach specifically.

From the informaiton that I have, I feel my research should split into two specific areas these being:

Diabetes Research: Like any Project or new brief it is vital to understand the subject matter; especically something

Online Campaigns: Online media is somethign that I am not particularly familar with; and if I'm honest something am i yet to fully understand. As it is a world away from 2D print media; sometihng which I am more familar with; I need to start to familarise myself with this new way of working. Research into the capibilities of online and social networking medias will only be understood through research.

I have started to put together a research chart so that I target areas for research more effectively. My simple mind mapping chart is shown below: